The Captain is in Town!

Captain Morgan now brewed locally.

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It was a night of pomp and glamour as ‘Captain Morgan’ was in the country to officially launch Captain Morgan Gold in Kenya.

East African Breweries Limited (EABL) is now brewing Captain Morgan Gold at its Ruaraka brewery in Nairobi as it seeks to tap into the growing market of spirits drinkers.

EABL, which has been importing the alcoholic beverage produced by its parent firm Diageo, is now producing the premium spirit in the 250ml bottle at a retail price of Sh270.

Fred Otieno, Kenya Breweries Limited head of innovation, says they will by June start producing the 750ml bottle that will retail at Sh800, Sh400 cheaper than the imported version of the rum.

 

AUTHOR: NICANORY MUHANDO

 

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