Kenya Breweries Limited (KBL) in partnership with the Kisumu County Government has launched a football tournament dubbed ‘Opich Pacho’ Mpira Mashinani’ to support young talent in Kisumu County.
The 35-team tournament will be held at Moi Stadium and Jomo Kenyatta Grounds in Kisumu. The official kickoff is scheduled to take place on Friday 20th July 2018 with the final showdown set for August 5th 2018.
Speaking at the launch of the tournament, EABL Corporate Relations Director Eric Kiniti confirmed the company’s commitment to support youth in Kisumu County through talent development and economic empowerment.
“The Opich Pacho tournament is imperative for the development of grassroots football and the move will resonate at many levels with our agenda of growing value together. We are also glad for the support accorded to us by Kisumu County and we believe this project will go a long way in developing sports talent in Kisumu,” said Mr Kiniti.
This year’s tournament brings a month of football to Kisumu, starting from the group stages on the weekends of July 21 and 22, and July 28 and 29 to the knock-out matches on August 4 and 5, 2018.
This year’s showdown will present four weekends of football action starting with group stage matches on 21, 22, 28, 29 July while the knockout matches will be played on 4th and 5th August 2018.
The winning team will get Kshs 300,000 in prize money, with the runners-up getting Kshs 200,000 and the third-placed team receiving Kshs 100,000 respectively.
“We are excited about this project because it will greatly benefit the people of Kisumu.
This tournament offers a platform for the youth to explore their football talent, and we know there is a lot of that in these parts. We appreciate KBL’s efforts in investing in the youth of Kisumu.
Our hope is that we will discover young people who we can support to become professional footballers,” said Kisumu County CEC Sports, Tourism and Culture, Hon Achie Alai.
The tournament is one of the many corporate responsibility initiatives that KBL hopes to establish in the county as it launches the Ksh15 billion plant in Kisumu this year.